poster research

In order to create a film poser for our project i decided to research into the posters of films with a similar genre, The first poster i looked at is from the film Alice in wonderland. I chose this film because like our film it is a modern twist on the traditional tale. Like most film posters this one features a key character from the plot and is situated in a location that you would expect to see in the film. What i particularly like about this poster is the build up of layers, initial what you notice is a lead character and then one by one several other aspects become more noticeable, for example the castle in the background of one of the other minor characters perched on the top right mushroom. You can clearly see from this poster that the genre of this film is going ti be a fairy tale with both the typography style of the text and CG I graphics used.

This image is another example of  a poster from a fairy-tale, what is instantly noticeable about this poster is its similarities with other posters of the same genre, when you look at this image and the one above you can see that both posters feature a similar text and a large picture of a lead character. Another similarity is that the background to the poster is the location of the film in this case Christmas in pairs  the colours used on this poster mean that the text is ensured to stand out and be noticed i could take this idea for use in my posters by using contrasting colour to make important detail stand out.

Compared to the other posters of the fairytale genre this one is rather more dark and dull looking. you can tell from this poster that the plot is therefor more dark and not the happy magical genre you would expect. similarities however include the featuring the lead characters on the poster and the style of font used on the title. This poster uses like many others uses digital images as part of its design and its background is also the main location for the film. since our film features more of a dark plot instead of a magical fantasy theme this poster would be a good one to look at, eliminates we could take from this poster are its colour scheme and layout.