Friday, 25 January 2013

Nicole: Title sequence analysis (unfinished)


This post includes my individual analysis of a title sequence of a film and the opinions I have on it. Described are the things that I think worked particularly well for this opening sequence along with things that didn't work quite as well. I have chosen to analyse a title sequence as it will help give our group some ideas and inspiration that we could possibly use in our film.  For my title Sequence I chose to look at the film Enchanted.  A classic Disney movie with a contemporary twist Enchanted is Part animation, part live action, combining elements of the archetypal Hollywood fairy tale with the popular romantic comedy genre. When a sweet and naive princess from an animated world is forced through an inter-dimensional portal by an evil queen, she ends up in the real world, in New York city. There are many reasons why I chose this film for my analysis, firstly it is a film that I have already seen before and know the story line, and secondly the genre of the film I similar to what our group would like to recreate. 


 The main aims of the title sequence in a film are to gage the audience attention and display any important information such as directors, producers, distributors and actors. This opening sequence is very much along the fairy tale theme featuring images and text usually associated with movies of this type. An example of this is the very first image the audience sees on screen, featuring a closing book this classic animation can be seen in both classics such as Cinderella and modern tales like Shrek. This would be a good idea for us to use for our film as straight away it helps tell the audience what to expect from our short film. The colours and composition of this shot are critical to its message that it is trying to get across to the audience. The book is shot both from a high angle and it is framed dead centre in the middle of the shot highlighting its importance. The zoom out initially draws the views attention to the title of the film and establishes the scene location before the zoom in pulls the audience in further.


The first name to appear on the book is the director Kevin Lima, whose name becomes visible via an animated font. The typography of this design once again links back to the fairy tale theme as the floral and swirly text is more easily linked with fantasy and fictional stories. Throughout this sequence panning shots are continually used to show transitions between names, what I particularly like about this editing is the way the graphics of the sequence carry the audience smoothly through the information displayed.  Overall the editing of this sequence is very slow paced and timed perfectly to the background music. The only sound used in this sequence is a non-diegetic backing track and  is very much like other things in the titles associated with the fairy tale genre .  Throughout the opening sequence lots of visual aids that are associated with this genre are used creating lots of visual interest for the audience making it a perfect template for our film.  One issue I would have with the graphics however is that both the colours and designs used are very feminine possibly limiting the potential viewing audience.  





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